Resume
Experience
Sr. Digital Marketing & Content Specialist
PT Grha 165 Tbk (Jan 2022 – Feb 2025)
- Develop engaging website copy, blog posts, and social media content that increased website traffic by 25,08% and mobile traffic by 85,12%.
- Collaborate with cross-functional teams to create cohesive marketing materials that exceeded the 2023 target by 61%.
- Develope and maintain engaging and informative content for social media platforms.
Digital Marketing & Content Specialist
PT Grha 165 Tbk (Nov 2020 – Dec 2021)
- Developed and executed successful digital marketing strategies, resulting in a 26% target realization during the COVID-19 crisis.
- Collaborated with cross-functional teams to gather information and create social media content.
- Assisted in the monitoring of social media accounts and responding to customer inquiries and feedback.
Digital Marketing Specialist
PT Eurobutik Bangun Indonesia (Apr 2019 – Nov 2020)
- Assisted in the planning and execution of digital marketing campaigns including email, and social advertising.
- Developed and maintained engaging and informative content for social media platforms.
- Oversaw the company website, keeping it up-to-date and user-friendly while optimizing it for search engines to enhance organic traffic.
- Collaborated with the parent company to organize events, enhancing brand visibility and customer engagement.
Product Content Writer
PT VIP Plaza Indonesia (Apr 2016 – Nov 2018)
- Wrote copy for a series of product descriptions for an e-commerce company.
- Researched and gathered valuable information from reliable sources to produce SEO-friendly content driving more viewers to the website.
Marketing Officer
iTTTi Indonesia (Dec 2014 – Dec 2015)
- Assisted in the development and execution of successful marketing campaigns.
- Strategically collaborated with other departments, contributing to successful project completion that generated more revenue.
- Made a high volume of outbound calls to potential customers, both cold calls and warm leads.